Workshops offered by the Southeastern CT Chapter of SCORE®

Upcoming Workshops:

Guilford Savings Bank Workshop Series 2011
The following workshops will take place at the Guilford Fire Department Conference Room, 400 Church Street (Route 77), Guilford

For reservations, please call Michelle from the Guilford Chamber of Commerce at (203) 453-9677, or email your local SCORE office at SCOREchapter@gmail.com. You may also sign up using the links below. Seating is limited so reserve your spot early.

Workshops consist of a 60 minute presentation followed by Q&A. A continental breakfast will be served.

Internet Marketing and Using Social Media to Boost Market Sales
Presenters: Andrew Brooks & Dennis Peoples
Tuesday, Oct. 4, 8:00am – 10:00am
Download the Introduction to Marketing pdf.
Download the Internet Marketing pdf.

Internet Commerce – Driving Visitors to your Website & Converting them into Customers
Presenters: Andrew Brooks & Drew Grigg
Tuesday, Oct. 18, 8:00am – 10:00am
Download the Internet Commerce pdf.

Managing Your Business for Survival
Presenter: Nazz Paciotti
Tuesday, Nov. 1, 8:00am – 10:00am

Legal Ways to Minimize Your Tax Liability
Presenter: Nancy Farley - IRS New England Regional Office
Tuesday, Nov. 15, 8:00am – 10:00am
Click here to register for this free workshop.

Recent Workshops:

Is Starting a Business Right for You?

Three Rivers Community College Fall Workshop Series
The following workshops took place at Three Rivers Community College, Room B127, 574 New London Turnpike, Norwich, Ct 06360

Session 1: Start-up Basics, Sept. 13, 6:00pm
This introductory workshop focuses on the basics of testing your business idea and identifying the key factors that influence start-up success. Start-up Basics provides you with an overview of the skills and tools you need when deciding to start a business. In this session, you learn about: the advantages and disadvantages of owning a business, the most profitable form for your business, and the fundamentals of formation, organization, marketing, cash flow and funding sources. Presenter: Jim Toner.
NEW: Download the Start Up Basics pdf

Session 2: Business Concept, Sept. 20, 6:00pm
The second workshop focuses on your business concept and step-by-step guidance in researching your idea, your market, and your competition. At the end of the Business Concept workshop, you are able to: identify your target markets, describe your products and services, and collect key competitive information to support your feasibility plan. Presenter Eric Steinmetz, Dennis Peoples, Mike Del Vecchio.
NEW: Download the Business Concepts pdf

Session 3: Marketing Plan, Sept. 22, 6:00pm
The third workshop provides you with an introduction to marketing communication methods and tools to maximize your customer reach. The discussion in the Marketing Plan workshop covers pricing strategies, positioning, the difference between features and benefits, and different marketing strategies. At the end of this session, you will know how to: outline your marketing strategy, test your marketing message, choose the right sales channel, and exercise your marketing strategy. Presenter: Dennis Peoples, Beth Vogel, Mike DelVecchio.
NEW: Download the Marketing Plan pdf

Session 4: Financial Projections, Sept. 27, 6:00pm
The fourth workshop uses exercises to help you better understand financial concepts. This session reviews sales and prices, financial risks and rewards, true start-up costs, ongoing operating expenses, setting benchmarks for tracking progress and the organization of all your financial information. Using a hands-on approach, you learn how to use our financial model to forecast sales revenue and build solid pro-forma financial forecasts. Presenter: Larry Flick, Nazz Paciotti.
NEW: Download the Financial Projections pdf

Session 5: Funding Sources, Sept. 29, 6:00pm
The final workshop offers information on how to finance your small business. In this session, discussions include sources of funds, accounting the six C's of credit, banking relations, ratio analysis, and monthly preparation and review of financial statements. A bank loan officer will give an inside view of how a banker assesses the merits of business plans and loan application. At the end of the series, you have all of the tools necessary to decide whether or not to launch your small business. Presenter: Joe Beerbower, Mike DelVecchio.
NEW: Download the Funding Sources pdf

SCORE® National also offers an outstanding selection of online tutorials – all you need to do is sign up for a free account and you can watch them all. Click here to visit SCORE® National's Online Workshops.

All businesses, even small ones, need four critical business skills - finance, sales and marketing, management, and finally delivery of a product or service to satisfy a customer. Many entrepreneurs in the start up phase do not realize the importance of partnering with others to acquire all the needed skills. Southeastern CT SCORE® offers workshops that cover all four areas.

Why do we conduct these workshops? First, our goal is to impart knowledge of the critical elements that you need to manage your business successfully. SCORE® counselors prepare most all of our presentations. They have developed ideas, not only from their 35+ years of business experience, but also from the practical experience of meeting with clients and learning what knowledge they need to manage their businesses.